We helped Dr. Katerina Panagiotidi’s ENT practice reach Google’s first page for relevant searches in English and Greek. Here is the work behind that visibility, the results we measured, and what other doctors in Cyprus can learn from it.
A patient does not have to know your name to need your expertise. They might start with “ent doctor limassol” or “ωριλα λεμεσοσ”. Our goal was to help Dr. Panagiotidi’s practice appear at that moment, then give visitors the information and contact options they needed to take the next step.
The results at a glance
Google Search Console
Google Search Console
WPForms · includes 9 in the last 30 days
The website recorded first-page average positions for several local ENT searches in both languages. The form submissions are a separate measure of website activity; they are not all attributed to Google.
What we built, and why
Dr. Panagiotidi is an ENT and Head and Neck Surgeon in Limassol. We delivered a turnkey project covering website design, logo design, Google Business Profile, analytics and reporting. The work connected three things a practice needs online: a way to be discovered, information that helps people assess their options, and a clear route to make contact.
1. A website that makes the practice easy to understand
We built a dedicated practice website that introduces the doctor, her specialty and her location. An About page presents her professional background, while the services section explains the ENT care available.
The site covers procedures such as septoplasty and rhinoplasty and includes educational articles about topics such as tonsillectomy and a deviated nasal septum. Visitors can move from a general search to information relevant to their concern, rather than having to piece together the practice’s services elsewhere.
2. Content patients can explore in English and Greek
The website is available in both languages. That matters for a practice serving people who may search for the same specialty in different ways. The results below show visibility for English searches such as “ent limassol” and Greek searches such as “ωρλ λεμεσος”.
The practical lesson is to build around the language your patients use. In this project, both English and Greek searches were part of the opportunity.
3. A recognisable identity and a presence on Google
Logo design and Google Business Profile formed part of the same project as the website. The logo gave the practice a visual identity, while the business profile provided another place for people to find its details on Google.
These were supporting parts of the complete digital presence. The keyword rankings in this case study are website results from Search Console, not Google Maps rankings.
4. Contact options backed by measurement
Appointment-enquiry links lead visitors to a contact page with practice details, a map and a form. Someone researching the doctor can see how to get in touch without searching through unrelated pages.
We also included analytics and reporting. Search Console records search visibility and clicks, Google Analytics records website activity, and WPForms records submitted forms. Together, they show what is happening at different stages of the journey.
The Google rankings: English and Greek
This medical SEO case study is built on specialty-and-location searches, beyond searches for the doctor’s name. Each query below recorded an average position within Google’s top 10 during 1 January–31 August 2026.
English searches for ENT care in Limassol
| Google search query | Average position |
|---|---|
| ent limassol1,384 impressions | 2.81 |
| ent doctor limassol1,445 impressions | 3.09 |
| otolaryngologist limassol602 impressions | 4.99 |
| ear doctor limassol270 impressions | 4.60 |
Greek searches for ENT care in Limassol
| Google search query | Average position |
|---|---|
| ωτορινολαρυγγολόγοσ λεμεσοσ2,693 impressions | 2.64 |
| ωριλα λεμεσοσ710 impressions | 2.79 |
| ωρλ λεμεσος329 impressions | 2.30 |
| ωριλας λεμεσος234 impressions | 1.90 |
Source: Google Search Console, Web search. These are period averages, not fixed positions for every searcher; rankings vary by location, device and time. Queries retain the spelling recorded in the export.
789 of the 894 Google clicks came from Cyprus, approximately 88% of the total. This was predominantly local visibility, relevant to where the practice operates.
What happened after people reached the website?
Google Analytics recorded approximately 1,000 Organic Search sessions between January and August 2026. Organic Search was the largest session channel in the supplied report, and the contact page received 532 views.
The form dashboard adds a more concrete action: 69 all-time contact-form submissions as of 31 August 2026, including 9 in the preceding 30 days. People were using the website to get in touch with the practice.
Submissions are not the same as unique qualified leads or confirmed appointments. The available records do not identify which traffic source produced each enquiry, so the Google figures and form totals are reported separately.
What other doctors can take from this
A professional website, useful content and a clear contact route each have a job to do. Search visibility helps people discover the practice. The website helps them understand the doctor and the care available. The enquiry form gives them a way to act.
The opportunity is to be found for what you do and where you practise, even by people who do not yet know your name.
That is the approach behind our medical website design and SEO and visibility services for doctors in Cyprus. Each practice needs a plan that reflects its specialty, location, languages and existing online presence.
Will patients find your practice next?
Tell us your specialty, your city and the website you have today. We can discuss what your practice needs to become easier to find and easier to contact, whether that means improving an existing site or building a complete digital presence.
Discuss my practice’s visibilitySee the project: Dr. Panagiotidi’s website · Her Doctors Cyprus profile
More Doctors Cyprus case studies: Dr Cos Dentistry · Dr. Dimitrios Grigoriou
